Soares joins from Isobar, where she was the agency's national creative director
Clemenger BBDO Melbourne has announced the appointment of Carmela Soares as executive creative director.
Soares will be joining current executive creative directors, Evan
Roberts and Stephen de Wolf, in leading the agency's creative output,
alongside Clemenger BBDO Melbourne's creative chairman, James McGrath.
Says
McGrath: "As an agency, we continue to reinforce our demand for
interactivity at the heart of every idea, built through the power of
human observation and a collaborative spirit. Carmela's technical
pedigree is second to none, and importantly, it's combined with a humble
but compelling approach - perfect for us.
"The creative
department is very much looking forward to Carmela joining the team and
continuing to transform the work, the work, the work."
Says
Soares: "Clemenger has an unparalleled creative culture and is home to
the brightest minds in our industry. The opportunity to collaborate with
this group of people and help craft ideas to life is incredibly
exciting."