Clemenger BBDO Melbourne has dominated the competition at the 4th
annual Mashies, run by Mashable.com, held last night in New York.
BBDO Melbourne is the most awarded agency with four winners including
Snickers 'Hungerithm' scoring Best Twitter Campaign, Best Real Time
Marketing and Best Content Marketing and its Bonds 'The Boys' campaign
winning the Best Traditional Digital Marketing Campaign.
Ant Keogh, CCO, Clemenger BBDO Melbourne: "What excites us about this
success is that it is recognition for truly game-changing ideas and is
testament to the bravery of our clients."
The other Australian winner was Hardhat for Deakin University 'Deakin
Flight DX3K' in the Best Use of Augmented/Virtual Reality category.
The Mashies are in its fourth year and celebrate the best in social
and digital marketing. With only 22 awards given out overall and a
maximum for four campaigns being shortlisted in each category it's
become one of the most hotly contested international award shows. Click here
to view the full list of winners.