'Brexit Scratch Card'’ by CHI&Partners’ Chris Godfrey and Carl Storey has been chosen as one of 15 postcards from collaborative project ME&EU to be shown at the Beazley Designs of the Year at The Design Museum in Kensington, London.
Godfrey and Storey’s piece was chosen to be part of ME&EU, a response by the UK creative industry to Brexit. Postcards were designed and sent to studios and artists across Europe on the day Theresa May triggered Article 50. The project, devised by Sam T Smith and Nathan Smith as a means of encouraging post-Brexit collaboration, received over 120 entries from all over the UK. Artists who were involved included Craig Oldham and Jim Sutherland. The postcards have been described as “love letters to Europe” by The Guardian, 2017.
The postcard designed by Godfrey and Story represented the sentiment that the government had gambled with the future of their generation. Story said of the project “A scratch card felt like the most appropriate way for us to express our feelings - we weren’t happy putting our future on the line again, not since our run in with the Albanian Mafia.”
Fifteen postcards from the ME&EU project, including Godfrey and Storey’s, will feature in The Beazley Designs of the Year Exhibition, running until the end of January next year. Nominated by renowned academics, critics and designers, the exhibition will recognise projects that have made an outstanding contribution to design. This year’s exhibition brings together projects from six categories including architecture, digital and graphics, and includes the original ‘Pussyhat’ and the ‘Refugee Nation’ flag.
The ME&EU project has also been made into a book, and launched at D&AD in November this year. The pages come as functional postcards, in the hope that the audience will join in with the project.