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Chicago Agency HYC Health Adds Shannon Carlson as SVP, Account Director



Carlson comes to HYC Health from Pivot Design where she was VP of Accounts

Chicago Agency HYC Health Adds Shannon Carlson as SVP, Account Director

Healthcare and pharma agency HYC Health announced today it has hired Shannon Carlson as senior vice president, account director. She will begin her new role May 1 and report to Managing Director Susan Flinn Cobian.

“HYC Health has grown 300% over the past three years, and we aren’t looking to slow down any time soon,” says Cobian. “We are constantly looking for smart, dynamic, driven people to help our clients exceed their sales goals and help our staff become the best they can be. Shannon is exactly what we’ve been looking for—a proven healthcare leader who excels at building relationships with both clients and colleagues.” Carlson will oversee all the Roche accounts (U.S. and International) as well as head up a recent new business win.

Carlson has a strong background in marketing, strategy and technology and is skilled at identifying and building tools to meet the growing needs of HYC’s clients, which include hospitals, pharmaceutical companies and healthcare brands such as Roche, Blue Cross Blue Shield, Singulex, MedComp Sciences and UCB. A proven leader who can drive business results while creating strong internal relationships and a positive company culture, Carlson is passionate about creating programs that deliver the right message at the right time and bringing marketing programs and materials to life. 

Carlson comes to HYC Health from Chicago advertising and marketing agency Pivot Design where she was vice president of Accounts. While there, she led strategic planning, creative idea generation, patient mapping, market strategy development, ad boards and tactical planning for clients such as Baxter, BioLife, Prescient Medicine, Lurie Children’s Hospital, Novo Nordisk and West-Ward Pharmaceuticals. She’s also held prominent marketing roles at Wind River, Feature Events and U.S. Cellular.

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Sapka Communications, Wed, 03 May 2017 08:52:09 GMT