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Cheil Appoints President, CSO for Europe



Chris Chalk joins to continue senior management boost

Cheil Appoints President, CSO for Europe

Cheil Worldwide continues to boost its senior management team with the appointment of WPP global heavyweight Chris Chalk as President, Chief Strategy Officer for Europe.

Chalk will oversee the continuing growth of Cheil Europe’s wider business strategy with a specific remit to build a world class Planning capability. He will report in to SJ Kimm, President, Europe RHQ.

Chalk, previously global strategy director at WPP’s Team Land Rover, has a successful career spanning more than 28 years at some of adland’s most prestigious shops, including five years as UK Chairman and Chief Strategy Officer Saatchi & Saatchi EMEA. His CV also includes time as Global Head of Brand Communications at Nokia, and Managing Partner, Head of Planning at both TBWA Chiat Day in LA and Goodby, Silverstein & Partners in San Francisco. During this time Chalk has had the opportunity to lead strategy development for clients like Apple, Hewlett Packard, Toyota, Guinness and Land Rover.

Chalk has also been a judge for multiple creative and media award competitions in the UK, Europe and US, as well as lecturing at VCU Brand School and Miami Ad School.

SJ Kimm at Cheil said: “Over the past year Cheil has made a considerable investment in building a uniquely talented team with integration at its core. Chris’s appointment is a vital element of our on-going growth plans, and he brings not only an outstanding knowledge and experience of the industry with him, but also immense energy and enthusiasm to drive growth both within our business and for our clients. Having Chris oversee our strategy for Europe will be of benefit to the entire global Cheil network.”

Chalk added: “Cheil Worldwide is a unique network, with unique capabilities that have grown out of its contribution to Samsung’s incredible growth. I’ve had the privilege of working with many great agencies and Cheil now offers me the opportunity to contribute to, and learn from, a management team with a genuinely diverse set of experiences. I see enormous potential to build on Cheil Europe’s strong existing foundations and am looking forward to getting stuck in.”

Chalk’s appointment is the latest of a number of appointments that include additions to Cheil UK in the form of Duncan Cargill as Creative Director, Emma Perkins as Cheil UK’s first Shopper Marketing Creative Director and Fiona Fitzgibbon as Head of Out of Home.

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