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Charlize Theron Kicks Serious Ass in New Budweiser Spot from Romain Gavras

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VaynerMedia creates new spot to highlight the limited-edition Budweiser Reserve Copper Lager

Charlize Theron Kicks Serious Ass in New Budweiser Spot from Romain Gavras

Today, Budweiser revealed a new commercial starring Oscar-winning actress Charlize Theron to highlight the limited-edition Budweiser Reserve Copper Lager.

The 60-second commercial, set to the Run-D.M.C classic 'Tricky', was created by VaynerMedia and produced by Iconoclast. It was directed by award-winning director Romain Gavras, and features Theron as she kicks ass in games across the bar all while never spilling a drop of her beer.



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Production Company

Director: Romain Gavras

DOP: André Chemetoff

Executive Producer: Charles-Marie Anthonioz, Valerie Romer

Line Producer: Suza Horvat

Production Company: Iconoclast

Offline

Edit Company: VaynerProductions

Editor: (Senior) Jamie Unruh, Jake Zimet

Executive Producer: Laura Sorrentino

Producer: Glo Gambino

Creative Agency

Account Director: Lindsay Faulkner

Associate Creative Director: Harry Barron

Chief Creative Officer: Steve Babcock

Client Servicing: Joe Quattrone

Creative Agency: VaynerMedia

Creative Director: Todd Bradley

Group Account Directors: Joe Leotta

Group Creative Director: Adam Lock

Producer: Lauren Dinsdale

Senior Art Director: Jes Vallee

Senior Copywriter: Tory Dickerson

Genres: People, Action

Categories: Beers, Alcoholic Beverages

lbbonline.com, Wed, 20 Feb 2019 14:36:53 GMT