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Carl's Jr. and Hardee's Launch "Sports Fan"

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72andSunny create an American-football themed spot for the new Buffalo Blue Cheese Burger

Carl's Jr. and Hardee's Launch "Sports Fan"

Just in time for football season, Carl's Jr. and Hardee's announce new menu items featuring the bold flavours of spicy Buffalo wings, the Buffalo Blue Cheese Burger and Buffalo Chicken Tenders. The company teamed up with 72andSunny LA to create a football-themed spot, titled "Sports Fan", for the new Buffalo Blue Cheese Burger, featuring the iconic theme from Monday Night Football.



"For most guys, football season isn't football season without Buffalo wings and burgers," said Brad Haley, chief marketing office of Carl's Jr. and Hardee's.

The Buffalo Blue Cheese Burger at Carl's Jr. and Hardee's features authentic Frank's RedHot Buffalo Wings Sauce, blue cheese crumbles, Swiss cheese, mayo, red onion, tomato and lettuce atop a charbroiled beef patty and served on a sesame seed bun. For those who want their Buffalo wings on the more traditional side, Hardee's is offering Buffalo Chicken Tenders dipped in Frank's RedHot Buffalo Wings Sauce with buttermilk ranch dipping sauce.

AGENCY: 72andSunny
Glenn Cole: Chief Creative Officer/Partner
Matt Jarvis: Chief Strategic Officer/Partner
Mick DiMaria: Creative Director
Justin Hooper: Creative Director
Chad Goodnoe: Writer
Sarah Herron: Designer
Sam Baerwald: Director of Film Production
Molly McFarland: Executive Film Producer
Brooke Horne: Film Producer
Matt Johnson: Group Strategy Director
Josh Hughes: Strategist
Latanya Ware: Business Affairs Manager
Sherri Chambers: Group Brand Director
Alexis Varian: Brand Director
Mandy Hein: Brand Manager
Tim Sekiguchi: Brand Coordinator
Emily Hodkins: Communications Manager

Production Company: Christina Productions 
Justin Hooper: Director
Christina Ritzmann: EP
Jenny Lenz: Line Producer

Editorial: Union Editorial
Rachael Waxler: Editor
Joe Ross: Producer

Online/VFX: Brickyard VFX
George Fitz: Lead VFX Artist
Diana Young Head of Production: VFX Producer

Telecine: Co3
Mike Pethel: Artist
Matt Moran: Producer

Sound Design/Mix: On Music and Sound
Chris Winston: Sound Design and Mixer

“Heavy Action”
Written and composed by Johnny Pearson
Courtesy of Associated Production Music

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72andSunny LA, Wed, 28 Aug 2013 08:33:22 GMT