For the advertising industry's football fans, this year's Cannes has been the source of some inner turmoil, coinciding as it does with the World Cup. No such conflict for Isobar ECD and CEO Nick Bailey though, who has been enjoying the giant screens on the Dentsu Aegis beach - although given last night's England - Uruguay results perhaps enjoy is the wrong word. LBB's Laura Swinton caught up with him to talk creativity and why this year's has been Latin America's year.