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Can You #SpotTheCroc in BETC Digital's Lacoste Campaign?

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Head on a crocodile hunt with BETC's Snapchat contest

Can You #SpotTheCroc in BETC Digital's Lacoste Campaign?

Today, Lacoste and BETC Digital are launching a crocodile hunt with the #SpotTheCroc Snapchat contest.

In the challenge, a crocodile will meander into 5 urban sports videos, which will be sent out via the social media app. It's up to you to find him, and by sending a Snapchat with his exact position you will be eligible for one of the many prizes. 

You may only watch these videos twice in 24 hours so keep your eyes peeled so you don't miss him.

Take part in this adventure and hunt down the crocodile by adding 'Lacoste' to your Snapchat.




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Client

Brand: Lacoste

Creative Agency

Art Director: Lorene Garric

Copywriter: Emmanuelle Labbé

Producer: Sandy Semelin / Tania Demayo / Blandine Vives

Strategist: Sébastien Houdusse / Raphael Hode

Categories: Clothing and Fashion, Day Wear

BETC Paris, Wed, 19 Nov 2014 14:12:07 GMT