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Can You Spot All the Film and TV References in This Genre-Bending Spot?

Creative 197 Add to collection

Publicis Conseil launches the action-packed spot for Orange TV

Can You Spot All the Film and TV References in This Genre-Bending Spot?
For the first time, Orange is bringing its partners Canal +, Netflix and OCS together within the same exciting campaign to showcase the variety of content available on Orange TV.

Orange TV gives viewers complete access to the widest range of films and the latest TV series. But faced with all this choice, how can we agree on what to watch when we gather around the TV as a family in the evenings?



It's this epic disagreement that Publicis Conseil's campaign is inspired by, moving quickly between series and from one film genre to another. The mother and father in the Orange family chase each other through different universes that represent the various genres of TV shows, including Game Of Thrones and The Handmaid's Tale (OCS), Hippocrate and The Bureau (Canal +), and Stranger Things and Money Heist (Netflix), that everyone can have fun finding in this reference-packed film. Their son manages to separate them by grabbing the thing they are fighting over - the remote control. Shot in a cinematic style, the film is directed by François Rousselet from Insurrection.

The campaign will be rolled out across TV, digital channels and social media from 14 April.
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Client

Brand: Orange France

Post Production / VFX

Post Production Company: Mathematic

SFX: Fabrice Lagayette (Supervisor)

Post producer: Judith Bruneau, Clemence Cuvelier, Nathalie Catanzano

Sound

Sound Company: Prodigious

Producer: Boris Nicou, Joël Tessonneau

Creative Agency

Creative Agency: Publicis Conseil

Executive Creative Director: Fabrice Delacourt

Planner: Damien Sabatier

Copywriter: Vincent Cusenier

Art Director: Lucie Valloton

Brand Manager: Gaëlle Le Vu, Quentin Delobelle, Annabel Salesa, Ombline Thomine-Desmazures, Marie Tréguier, Laurence Poucan, Vrej Minassian

Account: Marie Wallet, Anne Dauvé, Émilie Jeanneau, Pascaline Montroussier

Junior Art Director: Lucie Puybonnieux, Alexandre Perdereau

TV Producer: Benjamin Auberdiac (Prodigious)

Production Company

Production Company: Insurrection

Producer: Hélène Daubert

Director: François Rousselet

DOP: Mathias Boucard

Production Manager: Anne-Laure Godinho

Editor: Adriana Legay

Music

Song: 'Green Hornet' - Billy May

Genres: Comedy, Visual VFX, People, Action

Categories: TV, Consumer Electronics

Publicis Conseil, Fri, 12 Apr 2019 16:24:52 GMT