Pernod Ricard UK’s premium Spanish wine brand, Campo Viejo, has appointed mcgarrybowen as their digital agency after a four-way pitch.
Lucy Bearman, Head of Marketing at Pernod Ricard UK said “we were highly impressed with the ideas and creativity that mcgarrybowen had to offer, we look forward to working with them to build on the success we have already enjoyed”.
Rick Hirst, CEO at mcgarrybowen said “Pernod Ricard have huge ambitions for their brands to be the most innovative and forward thinking in the market and it’s great to be part of that work.”