Mon, 18 Sep 2017 08:07:55 GMT
Camp + King has hired David Morrissey as Strategy Director and Head of Communications Planning - a new position - co-founder and CEO Jamie King announced today.
For nearly 15 years, Morrissey has helped brands communicate more effectively across traditional, digital, social, direct-response, thought-leadership and sales-enablement channels.
"David is a great problem solver. He has unique perspectives and skills that range from copy to strategy to comms planning," said Jamie King. "He adds significant strategic muscle to Camp + King."
In strategic planning roles, Morrissey worked for several major ad agencies including McCann Worldgroup, Ogilvy & Mather, Leo Burnett USA and Epsilon New York. Most recently, he was VP, Global Group Strategy Director for MRM//McCann.
Before becoming a strategic brand planner, he spent several years on the other side of the brief as a copywriter at McCann. This role gave him a unique perspective into the creative development process while helping him identify which customer insights would prove most fertile for the creative team.
Morrissey has experience in a number of different vertical industries such as consumer technology, consumer services, travel, telecom, healthcare, IT, manufacturing, finance, education and the public sector. He has worked with brands including Cisco, Intel, CDW, Verizon, Microsoft, VeriSign, Plantronics, BP Fuels, JP Morgan Chase, Discover Card, Grainger and Northrop Grumman.
When he isn’t working, Morrissey devotes his time to music and independent media. He has deejayed for community radio stations in Chicago, Salt Lake City and Boston.
view more - Hires, Wins & BusinessSapka Communications, Mon, 18 Sep 2017 08:07:55 GMT