Global brand consultancy Calling London, part of full service communications group Engine, today announces the appointment of Joe Goldberg as Senior Consultant.
In his new role Goldberg, who was previously an Associate at Mimo Brands, will be drawing on his wealth of experience in brand strategy development. He’ll be looking at ways to enhance the capabilities of the business and deliver a greater level of purpose to clients. He also brings expertise in developing customer experience and new product development guidelines across multiple sectors, in particular retail and services areas.
Starting his career at Mars Confectionary, where he was UK Senior Brand Manager, Goldberg has worked across a variety of global blue chip brands and sectors including E.ON, Boots, Lloyds Banking Group, Vodafone, Optus Australia, Dixons Retail Group and the Post Office.
This latest announcement signifies further expansion for Calling London, which appointed Chris Westlake to the newly created role of Head of Client Services in February.
Joe Goldberg, Senior Consultant at Calling London, comments: “Establishing brand purpose has never been more critical for businesses, but if it’s going to be achieved successfully it must stretch far beyond the marketing department, touching every aspect of an organisation. Calling has an exciting portfolio of clients and, critically, are passionate about putting purpose at the core of each. I look forward to supporting the growing team in delivering the best experience to clients.”
Dan Bobby, CEO of Calling London, adds: “As we expand, identifying skills and talent that complements our team and enable us to evolve in line with changing client needs is critical. Joe’s expertise and strategic background, which stretches across a range of sectors, strengthens our offering.”view more - Hires, Wins & Business
Genres: Peoplelbbonline.com, Thu, 30 Apr 2015 15:46:27 GMT