Tue, 29 Mar 2022 15:21:24 GMT
It’s looking to be a vintage year for cain&abel as they celebrate winning a new client: leading wine retailer and producer, Laithwaites.
Specifically selected for their proven ability to connect ideas across both brand and conversion comms, cain&abel will be providing strategy and creative for all touchpoints, utilising its full in-house content and production capabilities.
Claire Bowers, cain&abelDDB MD, said of their win: “We’re delighted to be working with Laithwaites to deliver timely and engaging work across the moments that really matter, helping them connect consumer journeys, and driving forward both short-term activations and long-term brand building.”
James Morrison, head of brand at Laithwaites, said: ‘“We’re excited to be partnering with cain&abel. At a time when we have big ambitions to grow our brand and help bring more people closer to wine they love, cain&abel’s approach really stood out – placing great emphasis on the relationship of different disciplines – particularly planning, brand, direct response, and production. Here’s to an exciting new partnership, cheers!”view more - Hires, Wins & Business
Categories: Wines, Alcoholic Beveragescain&abelDDB, Tue, 29 Mar 2022 15:21:24 GMT