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Business Managers Save Precious Working Minutes in SAP CONCUR's Humours Campaign

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BBDO New York captures the efficient multitasking of small business managers

Business Managers Save Precious Working Minutes in SAP CONCUR's Humours Campaign

BBDO New York launches SAP Concur latest campaign called ‘How Really Efficient Managers Manage Finances’.

The work appeals to small-to-medium-sized businesses that could truly benefit from automating their finances with SAP CONCUR SOLUTIONS. SAP Concur saves finance managers energy and frustration from manual tasks through automated processes and gives them visibility and control over all aspects of their spend, so they can stay focused on making their business more resilient and agile.

When you’re the manager of a small-to-medium-sized business, you must be able to juggle multiple things at once. This all-too-relatable new campaign features some hilariously efficient managers who know how to multitask with every precious minute they have. 

The campaign consists of OLV, digital and social and will run beginning tomorrow, September 9th

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Creative Agency: BBDO New York

Chief Creative Officer, Worldwide: David Lubars

Senior Creative Director: Corey Rakowsky

Senior Creative Director: Kleber Menezes

Associate Creative Director: Matthew Low

Associate Creative Director: Kristin Clark

Executive Producer, Director of Content Production: Alex Gianni

Producer: Jasmine Batista

Post Producer: Allie Kolb

Senior Director: Sascha Uzzell

Account Director: Ann Kim

Account Director: Jesse Schwartz

Account Manager: Clare Ryan

Planning Director: Damon Garrett

Business Manager: Grace Kelly


Production Company: STEPT

Director: Varsity

Head of Production: Mac Hedges

Executive Producer: Alexis Celic

Producer: Malcolm Wax

Director of Photography: Bryant Jansen

Genres: Dialogue, Comedy, People

Categories: Finance, Investment

BBDO New York, Thu, 09 Sep 2021 13:56:26 GMT