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Burger King Tells a Whopper Outside the UK Parliament

Creative 278 Add to collection

The hilarious ad from BBH has generated a huge amount of coverage in the national press and social media

Burger King Tells a Whopper Outside the UK Parliament

In Britain, there's nothing new about a Whopper on the side of a bus, especially when it comes to election time. 

However, that hasn't stopped Burger King and BBH providing a fresh take on the genre with their innovative campaign. Parked outside the UK's parliament, a bus emblazoned with an election-themed ad for the chain's signature burger got the country talking, with a huge amount of press and social media coverage.

Speaking to LBB, BBH's chief creative officer Ian Heartfield said "This is how advertising is meant to work. Phil & Stu came up with a killer idea, a brave client didn’t hesitate to approve it, we got it made and out onto the streets in next to no time, the nation started talking about it.  Job done."

You can check out a gallery of images of the ad outside parliament below:

view more - Creative
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CREDITS
BRAND

Burger King Marketing Director: Katie Evans

Burger King Head of Brand & Communication: Soco Nunez

Burger King Brand Manager: Suzi Hoy

AGENCY

Creative Agency: BBH

Creative Team: Stuart Royall and Phil Holbrook

Designer: Christian Tunstall

Chief Creative Officer: Ian Heartfield

Head of Strategy: Ben Shaw

Strategy Director: Saskia Jones

Account Manager: Laura Huber

Account Director: David White

Producer: Beth Mechem

OTHER

Photographer: Dan Matthews

PR agency: FRANK PR London

Categories: Fast food, Retail and Restaurants

BBH London, Wed, 04 Dec 2019 17:21:08 GMT