senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Bupa Helps You Unfilter Your Life in Poignant New Spots

23/06/2022
Reps
London, UK
95
Share
The Visionaries' Lauren Midwinter captures emotional messages of mental health impacts for the campaign

Mental health can affect us all in many different ways, whether it’s trying to manage family life with work life, or feeling trapped in a job you don’t want to be in, sometimes everything can be overwhelming. On top of this the long-tail impact of Covid lockdowns is also having a huge impact on women’s mental health. Sharing your story is a powerful thing and can be the first important step in finding help. 

After a year of virtual casting due to the pandemic Lauren was finally able to do a casting room with the actors face to face, allowing for a more natural and collaborative experience. The final product is two great performances from Cheyenne (Alice) and Kaya Bradly (Angela) who truly get the emotional message across.

Credits
Agency / Creative
Production
Post Production / VFX
Music / Sound
More News from Lemonade Reps
Trends and Insight
2024’s Ramadan and Eid Ads
10/04/2024
275
0
ALL THEIR NEWS
Work from Lemonade Reps
Ramadan
Beko
04/04/2024
10
0
Play Unstoppable
Lego
07/03/2024
20
0
All in a Day’s Work
Mailchimp
20/02/2024
19
0
ALL THEIR WORK