Brunner Defaces Pop Culture Icons

The campaign displays chili dog smears on the faces and fingers of various pop culture icons and images, including Uncle Sam, Kilroy, a smiley face and an emoticon.

 

The purpose of the campaign is to communicate the history of Nu-Way Weiners from its founding in the midst of World War I all the way up through the technology age in a way that consumers would find fun and interesting.

 

Credits

Chief Creative Officer: Jay Giesen/Rob Schapiro

Executive Creative Director: Brett Compton

ACD/Art Director: Scot Crooker

Copywriter: Brett Compton

Producers: Jeff Wiggins

Account Executive(s): Frank Compton