Brothers & Sisters
1 year ago
Those crap shooting fire in the sky things they have before Premier League games.
Number one in the hotly contested countdown of the 13 greatest creative hits of 13 years of Brothers and Sisters.
Why are we in this business?
To have an effect on people.
To make them feel something.
And this one certainly did that.
Boxing Day 2015.
Twitter was ablaze with people weeping into their limp turkey sandwiches.
People used to think Center Parcs was expensive.
They stopped thinking that once we unlocked the true value of a short break there.
Because you can’t put a price on family togetherness.
Congrats and thanks to Colin Whaley, CMO of Center Parcs for being the winning client!
Serious respect to Ben Liam-Jones, the wonderful director.
And again big love to our close compadres at ETC, for epic animation and visual effects skills.
Now for a lie down x