The Marketing Standard
Wed, 17 Oct 2018 14:20:42 GMT
Brighton Advertising is adding to its senior leadership team with the hire of Molly Weber in the new role of VP, Director of Account Management and Strategic Planning.
Molly is joining Brighton from We Are Alexander where she was VP Director of Account Management and Planning. She has held senior account and planning leadership roles at DMB&B and also built her own successful integrated marketing agency WestWind which she led over nine years.
“We have been growing at a fast pace and felt it was important to bring a seasoned agency vet into our leadership team to add rigor and new skill sets to our capabilities,” explained Tina VonderHaar, CEO of Brighton. “Molly brings a depth of experience to Brighton that brings us new ideas on how we work and the solutions we develop for clients.”
One of Molly’s chief roles will be to build out Brighton’s strategic planning discipline and oversee the agency’s strategist teams. She will also lead the account management teams with a focus on training and best practice skills sets.
“Brighton is such an exciting agency with big national clients who are looking for new kinds of marketing solutions. It is a great opportunity to work across the agency’s teams and have an impact on the agency’s culture and people,” explained Molly Weber.view more - CreativeThe Marketing Standard, Wed, 17 Oct 2018 14:20:42 GMT