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Boys+Girls Develops Ireland’s First Ever Digital Dating Show

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Made for Three Ireland to promote its new 'All You Can Eat' data plan, the web series is made entirely on smartphones

Boys+Girls Develops Ireland’s First Ever Digital Dating Show

Boys+Girls, Ireland’s largest independent creative agency ( is helping people find love from the comfort of their own phones.

Three’s All You Can Eat Data plan allows customers to use unlimited data which made it possible to create a dating show held entirely on smartphones.

The mini web series was developed and produced by the in-house content studio at Boys+Girls. So far, the show has introduced four sets of singleton via a video call, which has led to some awkward silences, flirty dialogue, and hilariously cringeworthy moments.

Kris Clarkin, Creative Director at Boys+Girls said: “Three’s All You Can Eat Data plan gives customers as much data as they want, making it now possible to go on full dates on your smartphone. So, with dating shows so big at the moment, we decided to create a show based around this idea. It’s a much cheaper option for a first date anyway!”

If you like First Dates - or just enjoy eavesdropping - then you should check out First Data. It’s available to watch on Three’s YouTube channel

With new episodes dropping every Sunday, the show is looking for one final couple to take part. 

Full Credits


Head of Brand & Marketing: Aislinn O’Connor

Digital Marketing Manager: Cian McDonagh

Marketing Specialist: Clare Aughney

Social Media Marketing Specialist: Elaine McDonagh


Executive Creative Director: Rory Hamilton

Creative Director:  Kris Clarkin

Content Lead: Mikey Fleming

Content Lead: Sam Moorhead 

Senior Strategic Planner: Chloe Hanratty

Group Account Director: Pat Stephenson

Account Director: Louise Hegarty

Account Manager: Andrea Dalton Doran

Account Executive: Jelena Stancevic 

Account Executive: Rachel Campbell

Producer: Sarah Chadwick

Head of Design: Barry Smith

Designer: Maxi McDonnell

Motion Designer & Animator: Patrick Horan 

Editor: Kevin O’Regan

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Genres: Dialogue, People

Categories: Mobile Network, Utilities

Boys+Girls, Thu, 11 Oct 2018 14:10:03 GMT