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Blok Wins Remarkably Roberts

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Comedy directing duo direct film campaign for artisan bread makers, Robert's Bakery

Blok Wins Remarkably Roberts

Robert's Bakery are known for quality and innovation and when it comes to their advertising, they're no different! The new film, directed by Blok, presents a variety of remarkable products from the family run bread aficionados. As we glimpse behind the bakery door, we see the magic that goes in to their lovingly made goods.

Robert's Bakery said: "Our family business knows a thing or two about baking bread – and challenging traditions. From the moment we started in 1887, we’ve taken a fresh approach.While our experimental approach has largely been behind the scenes, our other hallmark has always been firmly centre stage: quality. We use only the finest ingredients to produce delicious bread and other baked goods."

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Client: Roberts Bakery


Agency: Propaganda

Business Director: Craig Harold

Creative Director: Lee Bennett

Senior Art Director: Sophie Honegger

Head of Copy: Oliver Meech

Account Director: Charlotte Dibb

Agency Producer: Nicki Casey


Production Company: Dark Energy Films

Director: BLOK

Executive Producers: Anna Allgrove & Matt Brown

Producer: Phil Burgess

PM: Marta Belczynska


VFX Supervisor: Roni Rodrigues

Production Designer: Johnny Savage

Art Director: Noah Demuldre

Editor: Giada Ghiringhelli

Post House: Planet Hero/The Mill

Genres: Comedy

Categories: Food, Bakery

Dark Energy Films, Mon, 28 Sep 2020 11:50:27 GMT