Blacklist & Tendril Brave the Elements in New Nike Film

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The new spot forms part of an award-winning campaign
Blacklist & Tendril Brave the Elements in New Nike Film

Nike's LunarEpic line of cutting edge running shoes hits a new sci-fi stride thanks to their ongoing creative collaboration with production company Blacklist. Following in the footsteps of two previous shoe unveils, designed and directed by Tendril, this time it's the LunarEpic Flyknit Shield that is grabbing our attention.

The spot, part of an award-winning campaign that has already earned Tendril a Vega Canopus Award for "Best Animation" and a Bronze Bass Award for "Best Commercial", features a cool aquamarine colour palate and marries crystal clear waterscapes with the far out, transforming alien structures that have become a hallmark of the campaign. 

You can check out the stylish new spot below:

Nike // Tendril "Shield" from Blacklist on Vimeo.


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Client

Advertiser: Nike LunarEpic

Production Company

Producer: Justin Harris

Production Company: Blacklist

Creative Agency

Creative Agency: Esther Chang

Producers: Chrysi Diamond, Sarah Barkley

Animation

Animation Company: Tendril

Designer: Tendril

Director: Tendril

Genres: Animation

Categories: Shoes, Clothing and Fashion

Tendril, 3 years ago