Peach
dlmdd
Gear Seven/Arc Studios/Shift
mo-sys
liahome
I Like Music
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

BETC Paris Swaps Guns for Guts in New Far Cry Primal Teaser

369

ADD TO COLLECTION

Ivan Grbovic directs an epic battle through time for Ubisoft's latest release

BETC Paris Swaps Guns for Guts in New Far Cry Primal Teaser

Far Cry Primal, Ubisoft’s award-winning franchise that stormed the tropics and the Himalayas, now enters the fight for humanity’s survival at the Mesolithic era.

To promote the launch of the game, BETC Paris created a film, showing the brutal savagery of the Stone Age.

Far Cry Primal is the ultimate journey to the origins of humanity, where the player needs to learn to survive and become a predator to conquer the wild land of Oros.

By tracing a soldier through the ages, the film, which was produced through Wanda, powerfully shows the bestiality of the Stone Age and the challenges for the player, used to being heavily armed. In the first scenes, the soldier is equipped with the powerful weapons and technology of today, but finds himself increasingly powerless as he goes back in time. Finally he arrives face to face with a sabre-toothed tiger. Unarmed, he has to trust his courage and animal instinct to go from prey to predator.


CREDITS

Agency / Creative
Production
Post Production / VFX
Music / Sound
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: Action, Comedy, Visual VFX, Storytelling

Categories: Sports and Leisure, Gaming

BETC Paris, Mon, 15 Feb 2016 12:05:35 GMT