The prestigious WARC has just revealed its annual Creative 100 ranking, that lists the most creative ad agencies in the world. First in the ranking this year, BETC Paris confirms once again its world class agency status.
"Being #1 is a huge honour for us. It rewards the effectiveness of our creative approach, which is what we have always worked for. We are particularly delighted with this news which falls the year the agency turns 30.", say Mercedes Erra (president and founder – BETC Group), Bertille Toledano (president – BETC France), Rémi Babinet (president, founder and CCO – BETC Group) and Stéphane Xiberras (president and CCO – BETC France).
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