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Bestads Six of the Best Reviewed by Tom and George McQueen, Senior Creatives, Droga5, NY

Creative 113 Add to collection

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites

Bestads Six of the Best Reviewed by Tom and George McQueen, Senior Creatives, Droga5, NY
BEST TV
Winner: Tourism Australia - Dundee: The Son of a Legend Returns Home. That's not an ad. This is an ad. We're biased, but how can you not like the bigger ambition here. A long play at subverting the Superbowl with a fake ad, for a fake movie, to advertise a real country (and a bloody good one at that). It's an elaborate ruse that plays so perfectly into culture and Hollywood's desire to remake anything and everything at the moment. The star power, the craft, the nostalgia - it's a prank that will work its socks off. Plus a Hoges cameo in the original croc skin vest? What's not to love? READ ON...
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Bestadsontv.com, Tue, 06 Feb 2018 07:19:34 GMT