Hobby home page
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Bestads Six of the Best Reviewed by Steve Hansen + JP Twaalfhoven, CDs, Clemenger BBDO, Wellington

Creative 16 Add to collection

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites

Bestads Six of the Best Reviewed by Steve Hansen + JP Twaalfhoven, CDs, Clemenger BBDO, Wellington

This week's guest judges are Steve Hansen and JP Twaalfhoven, creative directors at Clemenger BBDO Wellington.

#1: Heineken's 'A Lockdown Love Story'. A charming in-the-now story of connection, packed with nice insightful moments. Loved its breeziness, optimism and performances. And we intimately understand the appeal of beers together. Feeling the love on this one.

#2: PONANT's 'The North Pole, The South Pole, and You'. Visuals and craft you couldn't look away from. Ice volcanoes. Sold the magic. We want to go; who wouldn't?

#1: Gitanos' 'Stage'. Nicely plays with visual scale to sell the beauty and drama of sound. It put us right in the moment (literally). Simple visuals plus considered craft equals smiles and a win from us.

No runner-up here.

Some interesting pieces this week, but nothing that got us leaning in or our spines tingling.

#1: Anne Frank House's 'Bookcase for Tolerance'. Effortlessly connects stories old and new. It's both a lovely tribute to history, and a way for a new generation to tell their own stories. A great fusion of tech and storytelling we'll be exploring deeper.

#2. AAMI 'Rest Towns'. Smartly integrated. Employs well-placed media to direct people to real-world solutions. You get a baseball cap tip from Steve.

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world., Wed, 24 Nov 2021 07:52:00 GMT