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Bestads Six of the Best Reviewed by Markus Lindsjö, CD/Partner, Uncle Unicorn, Sweden

Trends and Insight 103 Add to collection

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites

Bestads Six of the Best Reviewed by Markus Lindsjö, CD/Partner, Uncle Unicorn, Sweden
BEST TV
Winner: Police Now - Take 90. Always great when the planning is done properly. It takes 90 seconds to let the anger pass, then it's pretty clever, and maybe obvious, to make a 90 second ad to let us all know this. And the idea of making a conflict between what we see and what we hear really works.

Runner up: Greens Baking - Keith Kennedy. How to launch another baking product? Well, the best way is of course to do a likeable and stupid commercial. And this film is so stupid that it will definitely get people's attention.
Wish there were more campaigns like this out there. READ ON...
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Bestadsontv.com, Wed, 29 Aug 2018 02:16:48 GMT