This week’s guest judge is Gabriela Lungu, global creative director at Geometry in the U.K.
BEST TV
Winner: Porta ‘#stayathomebabies‘.
If someone had told me yesterday that one could successfully link the
lockdown to a hard selling, 100% commercial campaign, using a very
humorous tone of voice, I would have said ‘I don’t think so’. This
doesn’t seem the time for commercial campaigns, but for brand
citizenship and corporate social involvement, and humour can feel very
out-of-touch and inconsiderate. And then today I see this ad. Well done.
Continue reading on Bestadsontv.com…