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Bestads Six of the Best Reviewed by Emily Beautrais, CD, Clemenger BBDO, Wellington

Trends and Insight 120 Add to collection

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites

Bestads Six of the Best Reviewed by Emily Beautrais, CD, Clemenger BBDO, Wellington
BEST TV
Nothing stood out this week here. Either the ideas were good and the craft was lacking, or the other way around.

BEST PRINT
Winner: The Chaeli Campaign. This definitely left me interested. I sure wouldn't place a bet on this woman not being able to do something, but it got the point across in way that grabbed you, in what is a well-worn and probably very challenging category. Much more powerful than straight up asking for support. READ ON...
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Campaign Brief, Wed, 18 Apr 2018 04:16:37 GMT