This week’s Bestadsontv.com guest judge is Emad Khayyat, creative director at VMLY&R Jordan.
BEST TV
Winner: Unesco 'The Next Normal'. A straightforward factual film that opens our mind towards what normal should look like nowadays. Again, simplicity is key.
Runner-up: Emirates NBD Saudi Arabia 'The Man Who Never Got Anything Back'.
BEST PRINT
Winner: Movistar Ecuador 'Paris'. A single-minded message translated with a beautiful craft. Well done.
Runner-up: Sala 10 'SIGNS'.
BEST OUTDOOR
Winner: Medpeople 'The Soap Ad'.
A smart way of turning a simple print ad into a useful tool. It shows
us that print does not stop at just being a static page in a newspaper.
Runner-up: Burger King 'Homes of the Whopper'.
BEST INTERACTIVE
Winner: Budweiser 'Goals of Kings'.
What an amazing idea. I LOVE IT.
Design: Check.
Craft: Check.
Integration: Check.
Everything: Check.
Runner-up: Red Cross / Ffface / Ministry for Health of Ukraine 'Stay Fit And Keep Your Neck Healthy'.