Bestads Six of the Best Reviewed by Carlos Andrés Rodríguez, CCO, MullenLowe Group, Colombia

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites
Bestads Six of the Best Reviewed by Carlos Andrés Rodríguez, CCO, MullenLowe Group, Colombia

This week’s guest judge is Carlos Andres Rodriguez, chief creative officer at MullenLowe Group, Colombia.

BEST TV
Winner: BUD Canada / UBER Canada ‘Whassup again‘. Even though I’m not a huge fan of remakes and new ads appealing to old ones, this commercial perfectly recreated the memorable ‘wassup’ joke, to give a new meaning to it. By showing a conversation between several smart devices, it questions how stupid humans could be when coming back home from a party. The spot nailed it with the editing, the humor and the execution, to create a perfect non-US based SuperBowl Ad that makes me laugh every time I watch it. READ ON…

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Bestadsontv.com, 3 months ago