Thu, 14 Aug 2014 10:16:10 GMT
Released on August 8, the recent Adidas Predator spot has spot gathered almost 10 million hits in the first week. "Instinct Takes Over" is all about sitting at the top of the food chain and it channels the animal magnetism of the cheetah, the shark, the crocodile and more.
The spot was shot at the Harry Potter Warner Bros studios in London in May with World Cup Winner Mesut Ozil in May this year. Post production was by MPC London and took over 3 months to complete. That's what we call the right bet.
Post Production Company: MPC
Director: Ben Jones, John Sunter
DOP: George Steel
Creative Agency: MPC