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BEING NY's Latest Spot for Wheat Thins

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We meet John the puppet, who 'Must. Have. Wheat. Thins!'

BEING NY's Latest Spot for Wheat Thins

 

BEING New York launches its latest spot for Wheat Thins - Puppet - as part of its 'Must. Have. Wheat Thins!' campaign.
 
In the newest spot for the “Must. Have. Wheat Thins!” campaign, we meet John, a puppet who is facing the moment every puppet dreads: being told that he can’t eat Wheat Thins.
 
 
Credits
 
Client: Mondelēz 
Brand: Wheat Thins
 
Spot title: “Puppet :30”
 
Agency:
BEING New York
Chairman & CCO – Mark Figliulo
Creative Director – Lisa Topol
Creative Director – Samira Ansari
Art Director – Jonathan Mackler
Copywriter – Jim LeMaitre 
Head of Production – Robert Valdes
Project Director – Christine Austin
Executive Producer – David Fisher
Group Account Director – Brett Edgar
Account Director – Kim Tice
Account Executive – Hunter Serenbetz
 
Production Co:
Smith and Jones Films
Director: Ulf Johansson
Executive Producer: Philippa Smith
Line Producer: Megan Moore
Director of Photography: Andrzej Sekula
 
Editorial: 
Rock Paper Scissors
Editor: Carlos Arias
Assistant Editor: Chris Mitchell
Executive Producer: Eve Kornblum
Producer: Helena Lee
 
EFX Company: 
MPC
VFX Supervisor: Mikael Petterson
2D Compositor: Jonathan McKee
VFX Producer: Phil Whalley
 
Puppet Character FX Company:
Creature Effects Inc
Puppet fabricator: Bob Newton
Puppet builder: Carol Binion
Puppet builder: Adia Cafer
Owner/Supervisor builder: Mark Rappaport
 
Telecine:
Co3
Colorist: Tim Masick
 
Audio Mix:
Sound Lounge
Mixer: Tom Jucarone
 
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lbbonline.com, Tue, 02 Apr 2013 14:36:25 GMT