Behind the Scenes on Budweiser with RiRi

When it comes to beverages, pop princesses Beyoncé, Nicki Minaj and Mariah Carey may have all advertised Pepsi, but self-styled Good Girl Gone Bad Rihanna has decided to go with a beer brand instead. She fronts the latest campaign for Budweiser, ‘Made for Music’.

The creative was devised by New York and Chicago-based agency Translation – and they’ve put together two behind-the-scenes clips, which feature the star hard at work designing her fashion range.