Juice Poland has created a storytelling piece for Dolby Labs starring Alexander Semenov.
Alexander is a marine biologist specialising in invertebrate animals. He dives in unfavourable and harsh conditions, not only to conduct complex research projects but also to photograph what he sees in the water. His amazing, scientific macro photography in natural environments became his trademark. That is why Dolby Labs has decided that Alex deserves his own story.
Juice was involved since the very beginning of the idea to work with Alexander. Directed by Michał Misiński, the team delivered a full story – from concept including arts, storyboards, VO copy – through to the production and post production (music and sound included).
"Working with Alexander was a pure pleasure – he is a great storyteller and listener at the same time. For me, it is another dream that came true, I still remember my first wallpaper on my very first Mac – it was a photograph taken by Alex himself," says Michał Misiński, director.
With this film, Dolby introduces its latest new technology.