BBH London has announced the promotion of Head of BBH Live’s Ben Shaw to Head of Strategy.
Shaw joined BBH in 2008 and since 2015 has headed up BBH’s social content and data division, BBH Live. BBH was named WARC's Global Social Agency of the Year in 2017, scooping the Grand Prix for KFC’s Clean eating burger.
Shaw has been a pioneer in developing new ways of working and has been integral to the agencies best social work for clients including Tesco, Virgin Media and Absolut. As Head of Strategy, Shaw will oversee BBH’s strategists and data strategists.
Will Lion and Lilli English who were previously joint Heads of Strategy will be moving to new roles. English will be Head of Experience Strategy and Lion is appointed Head of BBH New Products.
Alison Hoad, BBH London’s Chief Strategy Officer said
‘’Our market is evolving and expanding at break neck pace creating new opportunities for how and where our clients build value. We’re fortunate to have a wealth of strategic black-belts at BBH and are re-deploying our smartest minds to leverage the new opportunities our evolving market creates.
Will Lion and Lilli English have done a brilliant job of heading the department and are now ready for new opportunities here, as is Ben. At a time where data and digital are opening up new frontiers for communications strategy, it’s fabulous to have a thinker as progressive as Ben step up to head strategy here.”