Peach
Hobby home page
Soundlounge
Electriclime gif
AdGreen
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

BBH Asia Pacific Lead Agency for IKEA

Hires, Wins & Business 713 Add to collection

Appointed to run full suite of integrated communications

BBH Asia Pacific Lead Agency for IKEA

 

 

IKEA has appointed BBH Asia Pacific as the lead creative agency to run its full suite of integrated communications, including traditional advertising, digital, social, activation and in-store activities for Singapore and Malaysia. BBH has already begun work with a communication strategy across both countries, and a launch campaign due for August 2013. 

 

Said John Hadfield, CEO, BBH Asia Pacific “Everyone in our industry wants to work with IKEA. Now we’ve got what we hoped for, the pressure’s on us to deliver. We prefer it that way.”

 

On the appointment, Irene Lau, Regional Marketing Manager, Ikano Retail Asia said “We are excited about this partnership with BBH to effectively deliver the IKEA brand promise across to customers and achieving our commercial goals for the new financial year.

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
BBH Singapore, Mon, 03 Jun 2013 05:36:51 GMT