Peach
Hobby home page
Soundlounge
Electriclime gif
AdGreen
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

BBDO Singapore Throws Rousing Party for Lazada's 7th Birthday

Creative 296 Add to collection

'Our Birthday, Your Party!' showcases various promotions for Lazada customers

BBDO Singapore Throws Rousing Party for Lazada's 7th Birthday

BBDO Singapore was selected by Lazada to help the e-commerce company throw a rousing 7th birthday bash in Singapore. Guided by the idea of celebrating like a 7-year-old and the tagline: “Our Birthday, Your Party!”, the BBDO team created a social campaign showcasing the various activities and promotions that Lazada has in store for customers throughout its birthday week.

Produced by Flare, the agency’s in-house production arm, BBDO developed the work within one week, with all assets completed and ready for distribution by 21 March. The suite of assets produced consists of videos, GIFs, and other interactive content that aims to delight and engage Lazada Singapore’s fans. Published on Instagram and Facebook, the content drives fans to the Lazada app to play games, win vouchers and shop the sales on offer.

Nick Morrell, BBDO Singapore’s Managing Director, commented, “This work is proof of a great team effort with our wonderful friends at Lazada – we had a lot of fun pulling this together and we hope consumers enjoy the celebrations as much as we do.”

The campaign is live until 29 March 2019.


view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Retail and Restaurants , E-Commerce Platforms

BBDO Asia, Wed, 27 Mar 2019 12:31:04 GMT