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BBDO San Francisco Launches Touching Campaign for Sutter Health

Creative 0 Add to collection

Epoch Films' Jeff Preiss gives us a different perspective in emotive series of spots

BBDO San Francisco Launches Touching Campaign for Sutter Health

Sutter Health believes in creating a personalized, high-value health care experience for their patients. A new campaign, developed by BBDO San Francisco, gives a different perspective to what a meaningful partnership feels like between a patient and their healthcare provider. 

The work, which features four 30 second TV spots, builds on the successful “We Plus You” tagline. It takes a different approach to healthcare advertising by using emotional storytelling, which is both engaging and comforting. 






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Production Company

Director: Jeff Preiss

DOP: Chris Blauvelt

Executive Producer: Youree Henley

Producer: Martha Davis

Production Company: Epoch Films

Offline

Edit Company: Jump/LA

Editor: Michael Saia

Producer: Betsy Beale

Creative Agency

Account Management: Lizzie Agra

Art Director: Alyssa Collis

Copywriter: Nate Totten

Creative Agency: BBDO San Francisco

Executive Creative Director: Craig Mangan, Matt Miller, Steve Rutter

Senior Producer: Patti Bott

Genres: Storytelling, Dialogue

Categories: Health, Corporate, Social and PSAs

lbbonline.com, Thu, 23 Apr 2015 11:26:56 GMT