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BBDO NY 'Ghostbomb' for AT&T

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Poltergeists strike a pose in Halloween campaign

BBDO NY 'Ghostbomb' for AT&T

 

To help promote the outstanding digital capabilities of the HTC OneX mobile device (which enables users to take high-def stills from their videos so they never have to miss a moment), AT&T and BBDO have come up with a unique Halloween program that puts put a unique Halloween spin on photobombing - “ghostbombing.”   
 
The video below helps further explain the “ghostbombing” phenomenon.  Beginning today and continuing until Wednesday, October 31 (Halloween), visitors will be able to go to AT&T’s Facebook page to see more examples of “ghostbombing” in action.  The program is being supported by ads on Facebook and Twitter (#ghostbombing).
 
Photo album on Facebook.
 
AT&T “Ghost Bomb” Creative Credits
 
Agency: BBDO New York
Client: AT&T
Title:  “Ghost Bomb”
 
Chief Creative Officer:  David Lubars
Executive Creative Director: Greg Hahn
ACD/ Art Director:  Jacln Rink
ACD/ Copywriter:  Ashley Davis Marshall
Digital Creative Director: John Heath
 
Producer:  Jess Brihn
Producer:  Alexander Loubek
Photographer: Billy Siegrist
Stylist:  Quinn Cagney
Director: Lawrence Chen
Director: Jaclyn Rink
Director:  Ashley Davis Marshall
 
Editorial House:  The Kitchen
Editor: Ryan Kipp
Compositor: Matt Craig
Compositor: Nick Toscano
 
Sound Design/ Mix: Corey Bauman
Retoucher: Sal Torchia
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Genres: Comedy, Visual VFX

Categories: Utilities, Mobile phones

BBDO New York, Tue, 30 Oct 2012 10:28:59 GMT