BBDO NY 'Ghostbomb' for AT&T

To help promote the outstanding digital capabilities of the HTC OneX mobile device (which enables users to take high-def stills from their videos so they never have to miss a moment), AT&T and BBDO have come up with a unique Halloween program that puts put a unique Halloween spin on photobombing - “ghostbombing.”   

 

The video below helps further explain the “ghostbombing” phenomenon.  Beginning today and continuing until Wednesday, October 31 (Halloween), visitors will be able to go to AT&T’s Facebook page to see more examples of “ghostbombing” in action.  The program is being supported by ads on Facebook and Twitter (#ghostbombing).

 

Photo album on Facebook.

 

AT&T “Ghost Bomb” Creative Credits

 

Agency: BBDO New York

Client: AT&T

Title:  “Ghost Bomb”

 

Chief Creative Officer:  David Lubars

Executive Creative Director: Greg Hahn

ACD/ Art Director:  Jacln Rink

ACD/ Copywriter:  Ashley Davis Marshall

Digital Creative Director: John Heath

 

Producer:  Jess Brihn

Producer:  Alexander Loubek

Photographer: Billy Siegrist

Stylist:  Quinn Cagney

Director: Lawrence Chen

Director: Jaclyn Rink

Director:  Ashley Davis Marshall

 

Editorial House:  The Kitchen

Editor: Ryan Kipp

Compositor: Matt Craig

Compositor: Nick Toscano

 

Sound Design/ Mix: Corey Bauman

Retoucher: Sal Torchia