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BBDO New York's Stop Motion Ready Veg



The Collective @ Lair capture some mischievous vegetables for Birds Eye

BBDO New York's Stop Motion Ready Veg

Birds Eye has just launched new advertising to help support the introduction of the brand’s new Recipe Ready frozen vegetables. The series of :15 ads were created by BBDO New York and use stop-motion animation to convey the various benefits of having veggies that are 'just like fresh', but are already chopped, blended and ready to use in your favourite recipes.







Agency: BBDO New York

Client: Birds Eye


Chief Creative Officer, Worldwide: David Lubars

Executive Creative Director: Steve Rutter

Associate Creative Director/Copywriter: Pamela Kim

Associate Creative Director/Art Director: Rebecca Viragh

Group Executive Producer: Anthony Nelson

Producer: Mona Lisa Farrokhnia


Worldwide Senior Account Director: Stacey Shelly

Senior Account Director: Emmet Breen

Account Director: Philippa Campbell

Account Manager: Tim Vanderper


Production & Animation: The Collective @ Lair

Director: Thor Raxlen

Director/Animator: Brian Haimes

Executive Producer: Theresa Loguercio

Producer: Pietra Impastato

Sales Representative: Kelly Carson

Editor: Ryan Powell

3D Artist: Steve Sullivan


Music: Roar @ Lair

Creative Director: Martia Guinn-Metcalf

Executive Producer: Amy Hull


Sound Design: Static Studios

Sound Designer: Steve Vandeven

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Genres: Comedy, Animation

Categories: Convenience, Food

BBDO New York, Wed, 12 Mar 2014 11:18:21 GMT