BBDO New York's Stop Motion Ready Veg

Birds Eye has just launched new advertising to help support the introduction of the brand’s new Recipe Ready frozen vegetables. The series of :15 ads were created by BBDO New York and use stop-motion animation to convey the various benefits of having veggies that are 'just like fresh', but are already chopped, blended and ready to use in your favourite recipes.

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Credits

Agency: BBDO New York

Client: Birds Eye

Chief Creative Officer, Worldwide: David Lubars

Executive Creative Director: Steve Rutter

Associate Creative Director/Copywriter: Pamela Kim

Associate Creative Director/Art Director: Rebecca Viragh

Group Executive Producer: Anthony Nelson

Producer: Mona Lisa Farrokhnia

Worldwide Senior Account Director: Stacey Shelly

Senior Account Director: Emmet Breen

Account Director: Philippa Campbell

Account Manager: Tim Vanderper

Production & Animation: The Collective @ Lair

Director: Thor Raxlen

Director/Animator: Brian Haimes

Executive Producer: Theresa Loguercio

Producer: Pietra Impastato

Sales Representative: Kelly Carson

Editor: Ryan Powell

3D Artist: Steve Sullivan

Music: Roar @ Lair

Creative Director: Martia Guinn-Metcalf

Executive Producer: Amy Hull

Sound Design: Static Studios

Sound Designer: Steve Vandeven