Basketball Legends Offer Unhelpful Advice in State Farm Insurance Spots

State Farm is doubling down with Caitlin Clark, Chris Paul, Jimmy Butler and a stacked roster of talented athletes to show up with NBA fans on one of the biggest basketball days of the year with three new creative spots set to debut on Christmas Day. Part of the brand’s 'Right Kind of Magic' campaign, State Farm is leveraging its long-standing presence in sports culture to go all in as a leader in sports marketing and meet customer’s expectations where, when, and how they want. 

In the hilarious commercials, people face unexpected situations and are greeted by somewhat unhelpful basketball legends like Caitlin Clark, The Lopez Brothers, Reggie Miller and more, before Jake from State Farm shows how the insurance company will always be there even during these stressful moments. From the brand's work with NBA2K and the NCAA to its extensive bench of NBA and WNBA all-stars like Boban Marjanović and Arike Ogunbowale, this iconic athlete line up showcases the best in the game’s shared values while connecting with fans on a deeper level.

Caitlin Clark: On Christmas Day, Caitlin will team up with Jake from State Farm and Jimmy Butler to kick off another basketball spot, titled 'Shoot.' When a couple backs their car into a pole, they summon Caitlin then Jimmy before Jake from State Farm appears to help.  

The Lopez Brothers: Holiday sibling bickering is taken to a new level in 'Brother.' When a new teen driver struggles to get a parked car into the right gear, a parent’s concerned “Oh Brother” summons bickering twin brothers Brook and Robin Lopez before Jake from State Farm quickly intervenes to help.    

Chris Paul: In 'Trade,' new homeowners admit they wouldn’t trade their new house for anything when Chris suddenly appears telling them sometimes trades can be a good thing.