Thu, 28 Apr 2022 07:13:00 GMT
EveryFriday’s latest campaign for Barclays, ‘100 Years Young’, celebrates the Private Bank's centenary year in Monaco by refusing to look back. Instead, the campaign puts a spotlight on the bankers who assist the world's richest and most influential people, by inviting them to share their progressive mind-set and vision for what’s to come.
Characterful portraits of the bankers, shot by David Vintiner through Germaine Walker, capture each of their unique personalities. Each image is accompanied by a handwritten thought for the future, presenting the Private Bank as a business which has progress running through its DNA.
Resulting in a campaign that aims to inspire colleagues, clients, and the wider Monaco community to think about the world they want to see.view more - Creative
Creative Agency: EveryFriday
Creative Director: Dan Fernandez
Design: Christian Sexty
Photography: David Vintiner @ Germaine Walker
Categories: Banking, FinanceEveryFriday, Thu, 28 Apr 2022 07:13:00 GMT