Production Portugal, Spain and Malta
Tue, 19 Nov 2019 11:34:11 GMT
Directed by Natalie Rae, Uber's 'First Ride' commercial takes viewers on a journey as new parents take their baby home for the first time.
We follow the couple as they navigate through a busy hospital only to enter the street.
The couple gets into a Uber where they can finally take a breath and trust the Uber driver to get them home safely.
This spot was created by 72andSunny and co-produced by TF7 and Production Portugal.
Creative Agency: RIDE
Executive Creative Director: Jerome Austria
Head of Programme Manag. EMEA: Eva Brilmayer
Producer: Karin Eckhardt
Strategist: Alexandra Matine
Production Company: 72andSunny
Senior Producer: Nicola Brown
Creative: Frenkel Schonfeld
Director: Natalie Rae
DOP: Magnus Joenck
Producer: Simon Eakhurst
Production Service Company: PSP - Production Portugal co-produced with TF7
Managing Partner: Patrícia Lino
Producer: Silvia Reis
Producer: Edrice Saaed
Genres: People, Storytelling
Categories: Travel, Ride Sharing and Taxi AppsProduction Portugal, Spain and Malta, Tue, 19 Nov 2019 11:34:11 GMT