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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Australia's New Covid-19 Mental Health Campaign Asks 'How's Your Head Today?'

03/11/2020
Advertising Agency
Sydney, Australia
183
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BMF's campaign aims to encourage all Australians to make their mental health and wellbeing a priority

The Covid-19 pandemic has impacted all Australians. Many are facing financial uncertainty, disruption to families and communities, and mental health challenges—some for the first time. So in response, the Australian government has launched ‘How’s your head today?’ - a Covid-19 mental health campaign developed by BMF.

The campaign highlights ways to help Australians cope with challenges such as staying connected, building a daily routine and maintaining a healthy lifestyle. It will help Australians recognise when they are not coping and where to find information and support.


Head to Health provides a wealth of trusted information, advice and professional support services to help with managing mental health and wellbeing.

‘How’s your head today?’ is part of the Australian Government’s $48.1 million support of the Mental Health and Wellbeing Pandemic Response Plan to help Australians whose mental health is impacted by the Covid-19 pandemic.



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