Special Group Sydney
Thu, 09 Jun 2016 02:58:49 GMT
Australian mortgage broker, Aussie Home Loans,
has today announced the appointment of Special Group Australia as its
creative partner across brand strategy, design and communications.
The appointment follows an extensive agency review and pitch process during the first half of 2016.
Says Richard Burns, General Manager, Customer Experience and Technology, Aussie Home Loans: "Throughout the pitch process Special Group's talent, culture, way of working and shared ambition for our business were second to none.
"The team at Special will be working across our brand, marketing and
customer engagement teams including acquisition, customer retention and
experience, digital, content marketing and our more than 1,000 brokers
to ensure complete integration of the Aussie brand across all of these
pivotal customer touchpoints."