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Are Drones a Smart Way to Keep Tabs on Your Pet? Probably Not...

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BBDO San Francisco launches giggle-worthy ads for Mars' pet technology brand Whistle

Are Drones a Smart Way to Keep Tabs on Your Pet? Probably Not...

Today Whistle, the pet technology brand, launched its first US marketing campaign. The brand falls under Mars’ new Connected Solutions unit of pet care. The division combines technology, consumer diagnostics, and data and analytics to make pet care better by making it smarter.

Created by BBDO San Francisco, the campaign illustrates the simple and proactive ways Whistle improves pet care by highlighting the silly and highly unproductive alternatives to using Whistle's GPS and activity tracking device. 





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Creative Agency

Account Supervisor: Marissa Osowsky

Creative Agency: BBDO San Francisco

Executive Producer: Dana Ross

Group Account Directors: Kimberly Fredkin

Senior Business Manager: Danielle Ivicic

Associate Creative Director: Adam Balogh, Jason Moussalli

Production Company

Director: Guy Paterson

Executive Producer: Cabell Hopkins

Production Company: Fat Lemon

Producer: Barty Dearden

Offline

Editor: Sam Bould

Producer: Charlotte Shearsmith

Client

Chief Creative Officer: David Lubars, Matt Miller

Post Production / VFX

Colourist: Mark Meadows

Post Production Company: Big Buoy

Music

Music Production: Audio Networks

Genres: Comedy

Categories: Home, Pet Supplies

BBDO San Francisco, Mon, 15 May 2017 14:22:45 GMT