London-based strategic media consultant Danny Whybrow will be joining the Advertising Production Resources executive leadership team immediately, following his appointment to SVP-managing director of the EMEA & APAC regions.
A twenty-year veteran of board-level media production consultancy, Danny will join APR full-time following a consultation position with the firm. His role will be to lead the business operations and 45-person teams in the EMEA and APAC regions and expand APR’s client growth in content production consulting services. Danny will report to Fiona McBride in APR’s New York office.
Before APR, Danny served as the global head of broadcast services for Williams Lea Tag, managing moving image business units, creative agency and production company partnerships and also served as global managing director for Smoke & Mirrors.
“Danny is a talented and highly-experienced leader in media consultancy and will work closely with his colleagues on the executive leadership team to expand our growth in EMEA and APAC,” said Gibbs. “It is critical for APR to bring in global talent that can engage deeply with our clients within the region and better optimise production and operations initiatives. Danny is exactly the additional leadership we need to make important forward movement in those regions.”