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Aperol Spritz's Crazy Contraption Pulls Off 'The Perfect Serve'

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Envy provides colourful grade for W Communications' new campaign

Aperol Spritz's Crazy Contraption Pulls Off 'The Perfect Serve'

ENVY has collaborated with W Communications and Gas & Electric to serve up a colourful grade for Aperol Spritz’s ‘The Perfect Serve’. 

A crazy copper contraption takes making the Spritz to the next level, over-elaborating the simplicity of its ingredients – Aperol, prosecco, soda and a slice of orange. ENVY’s Danny Wood grades the film, directed by PUSH, demonstrating that there is an easier way to serve the summertime tipple. 

Danny Wood, Colourist at ENVY, says “The grade for Aperol Spritz “The Perfect Serve” was all about getting the colours of the crazy copper machine to pop and shine whilst also bringing out the rich colour of the drink itself, adding hints of blue to compliment the sunset orange tones. 

Danny adds “The promo was art directed and shot beautifully so it wasn't a difficult task to bring the colours out.”

Aperol Spritz - The Perfect Serve (Full Length) from Envy Post Production on Vimeo.

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Production Company

Director: PUSH

Producer: Matt Klemera

Production Company: Gas & Electric

Post Production / VFX

Colourist: Danny Wood

Post Production Company: ENVY

Producer: James Trimming

Creative Agency

Creative Agency: W Communications

Genres: Tabletop

Categories: Spirits, Alcoholic Beverages

ENVY Advertising, Thu, 11 Jun 2015 15:59:38 GMT